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Ventus maintains a comfortable ride even in extreme situations

Ventus stands as a trusted partner to more than 30 prestigious car brands and has earned a place in global motorsports competitions around the world. Ventus has consistently proven the unique characteristics of our brand’s cutting-edge technology earning evaluations such as a 'flawlessly balanced, ultra-high-performance tire' in rigorous tire tests conducted by 'AutoBild,' Europe's most authoritative automobile magazine. What distinguishes the Ventus brand, garnering strong trust in the global market?

Ventus, a high-performance tire brand chosen by world-famous car brands

Ventus provides excellent handling and grip, great braking power and driving stability, as well as high durability and ride comfort. The market evaluation of Ventus is incredibly diverse. In fact, it is not easy to achieve high performance in all aspects of a tire due to the ‘trade-off’ that occurs when increasing certain performance results lowers other performance results in the product development process. Nevertheless, Ventus demonstrates excellent performance in all aspects based on Hankook Tire’s innovative technology.

In a test conducted in 2019 by 'Auto Bild', the most trusted automobile magazine in Europe, Ventus received the highest rating with the evaluation calling it a 'flawlessly balanced, ultra-high performance tire', and ranked it among the best in the world in 2023. In a summer tire test conducted on 50 tire brands, it ranked first in the braking distance category. In addition, in the SUV tire performance test conducted by ‘Auto Express’, the largest automobile magazine in UK, it received a ‘Recommended’ rating in 2022 and 2023, respectively. Meanwhile, its design excellence was recognized by earning ‘Winner’ in the product design category in 2019 and 2021 at the German ‘Red Dot Design Award.’

Additionally, Ventus is supported by global premium automobile brands. Currently, Hankook Tire supplies Ventus to 30 automakers around the world, including Porsche, Mercedes-Benz, BMW, and Audi, and conveys its brand philosophy of ‘providing comfortable high-speed driving, stable handling, and excellent performance in any environment’ to global consumers.

A reliable partner for global motorsports competitions

Ventus maintains a strong partnership with the motorsports industry, solidifying its position as the official tire for global motorsports competitions, including The 24H Series, the largest endurance race attracting premium brands such as Porsche, Ferrari, and Mercedes-Benz, and the very popular ‘Stock Car Pro Series,’ in Central and South America.

Motorsports is a field that attracts global attention as various brands directly or indirectly related to the automobile industry participate. As such, the influence on the global market varies depending on the racing locations, partner companies, and the race outcomes. To effectively support motorsports competitions, a tire manufacturer needs to engage in comprehensive research and technological development for racing tires. They must also exhibit flexibility to navigate unpredictable situations that may occur during competitions. In that sense, motorsports serves as a platform for tire manufacturers to comprehensively publicize and evaluate their brand’s technological prowess and development potential.

Beyond the valuable position and influence gained through steadfast competition support, and the accumulation of data and experience as a partner or exclusive tire supplier, the leading tire manufacturers continuously embrace the challenges of the motorsports arena.

Hankook Tire has consistently emphasized proactive tire technology development, based on its extensive experience working closely with various motorsports competitions. Hankook Tire has actively invested resources in R&D for innovative products and has established a robust infrastructure for creating ultra-high performance tires. Notably, the ‘Hankook Technoring’, the largest scale test track in Asia, boasts a maximum speed of over 250 km/h. Hankook Tire is shaping tire technology that can not only keep pace, but excel in high-speed scenarios by conducting actual vehicle tests using supercars from various brands at Hankook Technoring.

Racing around the world with the ‘Lamborghini Super Trofeo Series’

In 2023, Hankook Tire’s motorsports business took a thrilling turn with a spotlight on the ‘Lamborghini Super Trofeo Series.’ We are now proud to announce our exclusive partnership to supply racing tires to the ‘Lamborghini Super Trofeo Series,’ a prestigious racing competition hosted by Italian supercar brand Lamborghini. The Lamborghini Super Trofeo Series is held in three series across the four continents of Europe, North America, Asia, and Australia. Participants in the series all drive the 'Lamborghini Huracán Super Trofeo EVO2', a high-performance sports car boasting a maximum output of 620hp. Ventus is honored to be the exclusive tire supplier for the series, designed to maximize the performance of the car with its high output and participate throughout the competition.

In global motorsports competitions like the Lamborghini Super Trofeo Series, not only do we ensure consistent support for high-output racing cars; we also provide advanced tire technology consistently in circuits with various geographical environments and ever-changing weather conditions. For example, the Sepang International Circuit, where the opening race of the Lamborghini Super Trofeo Asia Series is held not only has a 927m straight track and evenly distributed high-speed and low-speed corners, but it also has a hot and humid tropical climate with a road surface temperature of 60 degrees Celsius. Such conditions demand a tire that can deliver consistent performance from durability to traction and braking performance.

Ventus has conducted extensive research, including tire material studies and real-world testing with supercars, to develop a high-performance racing tire that maintains balance even in dynamic environments. In this way, our company has fortified our brand technology and strengthened our expertise in the global automobile market, including in the realm of motorsports.

So, what does Ventus have to offer, a brand which optimizes the racing driver's skill and compliments the characteristics of the global premium vehicles? A range of products, carefully crafted with Ventus’s unique brand values and innovative technology, embodying the performance and reliability that sets us apart.

Enjoying the pleasures of sports driving

When driver safety is guaranteed, the desire to enjoy the thrill of sports driving often emerges. However, ‘sports driving’ necessitates attention to not only safety but also other factors including tire wear rate, fuel efficiency, and ride comfort. Ventus S1 evo3 is a thoughtfully designed product that meets these needs and concerns of drivers. Currently being supplied as a new car tire (OE: Original Equipment Tire) to global premium brands on Porsche's Cayenne, Mercedes-Benz's 7th Gen S-Class model, and BMW's 4 Series and 5 Series, Ventus S1 evo3 offers a comprehensive solution to elevate the driving experience.

Tires that strike the perfect balance between performance,
durability, driver safety and ride comfort

Two significant technologies were applied to the Ventus S1 evo3 to elevate the driving experience. The first technology is Aramid, an incredibly high-strength new fiber that surpasses the strength of steel, and is remarkably resistant to a wide range of chemicals. Aramid was strategically applied to the cord paper which is the side wall of the tire, and to the reinforcement belt, thereby enhancing and strengthening the internal structure of the tire increasing its stability, allowing a driver to quickly adjust direction as desired in any driving environment, with enhanced braking performance.

The second technology, Highly Integrated Synthetic Silica Compound (HSSC), is focused on enhancing tire mileage, a very important factor linked to tire durability and lifespan. Ventus S1 evo3 has notably improved its mileage performance, attributed to the increase grip strength and the integration of the Highly Integrated Synthetic Silica Compound (HSSC).

Furthermore, the area of the tread itself, which is in contact with the ground, has also been widened to increase tire traction, and a zigzag interlocking structure, similar to puzzle pieces, has been applied to the vertical grooves of the tread to make water dispersion more efficient, allowing better driving stability on wet roads. Lastly, ride comfort was improved and tire noise was reduced with the principle that noise and vibration can be controlled by varying the number of pitches (blocks) inside and outside the tread.

Looking for a faster and more exciting ride

For drivers who enjoy high-speed driving or use vehicles that require substantial power, as in electric vehicles, we recommend high-performance tires to ensure driving stability even in dynamic driving environments. In order to drive safely even at high speeds, tires should maintain a stable connection with the road and deliver excellent emergency braking performance. Drawing upon the racing tire expertise amassed over the years, we proudly introduce the Ventus S1 evo Z, a super sports tire that maintains sturdiness even in extreme conditions.

An ultra-high-performance super sports tire
containing motorsports technology

Ventus S1 evo Z driving test conducted at Hankook Tire Technoring

When it comes to high-speed driving, the ability to brake effectively and maintain safe stopping distances on wet roads is paramount, especially in emergency situations. The Ventus S1 evo Z features a silica resin compound custom-made for sports performance, reducing braking distances on dry and wet roads. The silica resin compound plays a vital role in maximizing braking power by allowing polymers to penetrate the road surface and grip the road in a powerful manner, even when tire surfaces rise to high temperatures.

In addition, the Ventus S1 evo Z has a prolonged tire life and reduced wear through a range of innovative technologies. The application of the Aramid hybrid reinforcement belt counteracts the increase in tire diameter caused by centrifugal forces during high-speed driving. This minimizes tread deformation due to lateral forces when the tire changes direction, ultimately improving handling stability and driving performance. These characteristics have earned the Ventus S1 evo Z the distinction of being the chosen tire for new car models like Porsche’s sports sedan 'Panamera' and BMW’s high-performance M brands 'X3 M' and 'X4 M', proving its impressive performance.

Ventus has earned strong trust in the global automobile market, including the motorsports arena, with its high-performance tire technology that integrates Hankook Tire's innovative technology. In the future, Ventus is committed to further strengthening its tire technology for high-performance vehicles, including supercars, by leveraging the driving data collected from numerous motorsports competitions. With this dedication, Hankook Tire aims to develop its high-performance tire technology and provide drivers with an exciting and swift driving experience rooted in stability.