Hankook Tire to Exclusively Supply Racing Tires and Support Racing America

- Five-year partnership from 2027 through 2031, supplying racing tires and providing technical support across four major Racing America series
- New partnerships with Trans Am and International GT, alongside renewed partnerships with series on Racing America’s Formula ladder
- Expanded collaboration throughout the partnership period, from exclusive racing tire supply and technical and trackside support to online and offline marketing

Seoul, Korea, September 29, 2026 — A leading global tire company Hankook Tire & Technology (Hankook Tire) will serve as the official tire partner and exclusive racing tire supplier across major series operated by Racing America, a U.S.-based motorsports company, under a five-year partnership running from 2027 through 2031.

Hankook Tire signed the five-year partnership agreement with Racing America at its Tennessee plant in the United States on September 25 (local time). Under the agreement, Hankook will exclusively supply racing tires to major series operated by Racing America and collaborate in various areas, including technical and engineering support, trackside services, and joint marketing initiatives.

Under the new agreement, Hankook will begin supporting ‘Trans Am’, a leading U.S. road racing series, and ‘International GT’, a premium sports car racing series. The company will also renew its partnerships with the series on Racing America’s Formula ladder, which Hankook has supported since 2019.

Established in 1966, Trans Am is a historic racing series with nearly six decades of competition featuring muscle cars, while International GT showcases premium sports cars. Racing America’s Formula ladder is focused on developing the next generation of formula drivers.

Through the partnership, Hankook plans to showcase the racing tire technology of its global brand, ‘Hankook,’ across the North American motorsports scene and further strengthen its position as a premium brand. Hankook will expand engagement with local fans through exclusive racing tire supply, technical and trackside support, and a range of marketing activities including event branding, digital and broadcast exposure, and social media.

Meanwhile, Hankook Tire supplies racing tires and supports racing teams at more than 70 motorsports events worldwide. These include the FIA World Rally Championship (WRC), one of the world’s premier motorsports competitions organized by the Fédération Internationale de l’Automobile (FIA). In North America, Hankook is also expanding its premium brand presence through partnerships with major events, including the off-road racing event King of the Hammers.